Growth Diagnostic
Illuminate the path to transformative growth.
Leveraging a combination of data analysis, market research, and customer insights, Blackthumb identifies a client’s greatest opportunities to drive growth and profitability in their businesses.
You’re the typical Growth Diagnostic client if:
You’ve found product-market fit but aren’t meeting growth objectives
You’re unsure which products, services, marketing efforts, or experiences actually move the needle on revenue, profit, or customer growth.
You want a clear, evidence-based view of your addressable market, your share of it, and how you stack up against competitors.
You value facts over sentiment and want your strategy guided by solid evidence—not guesswork.
You need pragmatic solutions that you can implement and measure without adding headcount or disrupting your daily operations.
“Blackthumb was able to identify that market awareness was our bottleneck to growth with clear and compelling evidence. We partnered with them to implement and measure direct response marketing activities that generated customer growth of 73% within six months.”
— Retail Client
Featured Diagnostic Tools
Blackthumb leverages a series of proprietary analyses to build a comprehensive understanding of the key levers that drive growth in our clients’ businesses.
Core Customer Identification
We identify the consistent attributes our client's customers possess. We enrich first-party data with third-party insights to uncover who’s most valuable—and how to reach more of them.
Product Review
We analyze sales, margins, and customer behaviors to identify the products and services that fuel growth, retention, and profitability.
Marketshare Analysis
We estimate the client's total addressable market and measure how much of it they’re capturing—grounded in actual customer fit.
Competitor Overview
We benchmark the client’s offerings and experience against top competitors to identify positioning gaps and strategic opportunities.
Customer Journey Mapping
We map how customers move from need to fulfillment and surface missed moments where the client can show up stronger.
Marketing Mix Analysis
We evaluate what marketing activities are actually moving the needle—and highlight untapped levers for growth.
Solution Process
Blackthumb clients can expect a straightforward, painless experience from inception, to delivery.
Step 1: Kickoff
We align on your objectives and hear your story—what got you here, and where you want to go.
Step 2: Data
We work with your data people to access the data needed for the Growth Diagnostic—secure, streamlined, and easy.
Step 3: Execution
We get to work—analyzing data, sharing early insights, and providing weekly updates as we go.
Step 4: Final Insights
In 7–9 weeks, we convey our findings in a detailed presentation with comprehensive documentation—everything you need to take action with confidence.
Get Started With Blackthumb
Looking to learn more about how you could work with Blackthumb? Fill out the form below and we’ll be in touch with you shortly!
At Blackthumb, we live by the principle that to receive value, you have to deliver value. That's why 80% of the project fee for a Growth Diagnostic isn't invoiced until after our findings, insights, and recommendations are conveyed.
If any client doesn’t find value in the insights and recommendations derived from the diagnostic, Blackthumb will forgo billing of the final 80%.