Growth Diagnostic
A clear path to transformative growth in 70 days.
Leveraging a combination of data analysis, market research, and customer insights, Blackthumb’s Growth Diagnostic identifies the greatest opportunities to drive growth in your business.
You’re the typical Growth Diagnostic client if:
You’ve found product-market fit but aren’t meeting growth objectives
You’re unsure which products, services, marketing efforts, or experiences will actually move the growth needle. Or you need help evaluating which of your ideas are worth pursuing.
You need pragmatic solutions that you can implement and measure without adding headcount or disrupting your daily operations.
Growth Objectives
Ideas to Pursue
Solutions
The 6-Step Diagnostic Playbook
Blackthumb leverages a series of six proprietary analyses built on your data, a market survey, and stress-testing of your business’ customer experience to build a comprehensive diagnostic assessment of how to drive growth in your business.
Historical Sales Analysis
We analyze historical sales patterns to identify when and under what conditions your business has experienced growth. Serves as a level-set on what initiatives have historically driven growth.
Product Performance Analysis
We assess product and service performance to determine which offerings have fueled growth and profitability—and where the market is signaling opportunities to optimize or expand the assortment.
Customer Base Analysis
We identify segments most responsible for growth, evaluate whether current and adjacent markets can support future goals, and surface expansion opportunities.
Marketing Mix Analysis
We evaluate which marketing and sales activities are actually driving growth and assess the client’s presence across the customer journey from awareness to consideration.
Customer Experience Analysis
We examine how effectively the business serves core customers from consideration through fulfillment, identifying service gaps and experience improvements that unlock growth.
Competitor Overview
We benchmark the business against key competitors on the factors customers care about most, delivering clear strengths, weaknesses, and strategic positioning opportunities.
Project Timeline
Our low-drag diagnostic process requires mere hours of your company’s bandwidth to acquire information and execute. We aim to expedite the delivery meaningful insights and maximize the return on your time.
Pre-Project: Data Gathering
Before kickoff, Blackthumb works with your team to acquire data for analysis. You complete a comprehensive questionnaire to ensure we interpret the data with the appropriate context.
Day 1: Kickoff
Two-hour kickoff session to designed to align on the project timeline and deliverables, schedule follow-up calls, and address any open questions ahead of project launch.
Days 2–7: Survey + Early Analyses
Market survey is drafted, finalized, and launched. Early analyses begin.
Day 14: Initial Findings
First check-in hosted with Blackthumb sharing early insights and working with you to contextualize initial analyses.
Days 14–69: Execution
Market survey closes and feeds the full diagnostic. Full diagnostic execution with biweekly check-ins to discuss the evolving body of observations and insights.
Day 70: Conclusion & Next Steps
Full-day session covering results of each analyses, final conclusions, and the Blackthumb-recommended plan to achieve your growth objectives. Full work product delivered. Next steps outlined.
- The Blackthumb Guarantee -
At Blackthumb, we live by the principle that to receive value, you have to deliver value. That's why 80% of the project fee for a Growth Diagnostic isn't invoiced until after our findings, insights, and recommendations are conveyed.
If you don’t find value in the information, insights, and recommendations derived from your growth diagnostic, Blackthumb will forgo billing of the final 80%. No questions asked.
Start Your Growth Diagnostic Today.
Looking to chart your business’ course to transformative growth? Fill out the form below and we’ll be in touch shortly!
“Blackthumb was able to identify that market awareness was our bottleneck to growth with clear and compelling evidence. We partnered with them to implement and measure direct response marketing activities that generated customer growth of 73% within six months.”
— Retail Client